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1. What are the specific objectives we need to achieve? 2. What are 3 words that should come to mind when the audience sees the (logo/brochure/ad/website)? 3. What action do we want the audience to take after seeing the (logo/brochure/ad/website)? 4. How does this project fit into the (organization/company/group)’s big picture marketing/communication business goals? 5. Does this project need to match any of your existing packaging or graphic systems such as web sites, marketing collateral, stationery? 6. Who is your target market? 7. What specifically...

We go through hundreds of resumes every week. You would be surprised at some of the things people include in their resume (or some of the important things they leave out!). To make sure you stand out from the crowd we have put together some tips on what to include with your application to improve your chances of getting noticed. What information you need to include A cover letter explaining which job you are interested in and why you think you would...

Your project manager will provide a logo design guide pdf when you order. We will help you complete the form and answer any questions. The information you give us will be invaluable in helping us understanding what you need and heading the project in the right direction. Feel free to provide any information if you think it will help. Include links to samples you like as well as any previous art. Include information on your audience, your company and your...

All kinds of businesses aim for increase in sales and profit. For this reason many had tried shameless promotions and deceitful tactics just to achieve their primary goal thus, damaging their reputation. Profitable business can be achieved ethically; conforming to the set of rules and standards established and does not deceive consumers for profit. Integrity is a must to gain commitment in every form of business. To promote ethical habits in online marketing, here are Ways the Site Earns Money: Affiliate Links...

In every form of profession there is always set of norms and conduct to follow- one that is referred to as professional ethics. It is to manage employee’s behavior in completing various business functions.   In the profession of graphic design as well, Code of Ethics is existing to establish what constitutes 'fair play'. It is intended to provide protection for both designers and clients from unethical business practices and the havoc that can be caused by ignorance. Milton Glaser an American graphic designer...