Posted on
December 3, 2019
What are the Required Assets for a Packaging Design Project?
“A retail package is the last and best chance to make a sale.” as stated by Marty Neumeier in his book The Brand Gap. Packaging is very important in marketing as it gives a good rapport to the potential buyers and it acts as the preface of what you are selling. Imagine a market with a lot of products. With that, consumers were less likely to spend an amount of time to scrutinize each product to consider buying it. Thus,...
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